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Market Report

Charlotte Office Investment Forecast

2020 Outlook

Company Expansions Redrawing Skyline; Rent Growth Potential Motivates Investors

Charlotte’s growing corporate presence bolsters office demand. The metro’s status as the second largest financial hub in the nation is drawing banking and fintech firms. Truist Financial, the renamed company from the BB&T/SunTrust merger, is moving its headquarters to Charlotte and Ally Financial is expanding its footprint. The firm will move into the underway Ally Charlotte Center next year. This 26-story tower and Duke Energy’s 40-story headquarters are the largest of six buildings due in the core between 2020 and 2022. Although downtown will dominate construction activity during that time, a growing number of businesses are moving into the city’s burgeoning South End neighborhood to attract young professionals and be closer to transit options including light rail access. LendingTree is one company that will be shifting its staff from Ballantyne to the new Vantage South End development. To accommodate these firms, builders have more than 1 million square feet of office space underway in the neighborhood with almost half due in 2020. Metrowide, fundamentals will improve this year, although multiple buildings beginning leasing efforts and companies moving out of older space into new offices may push vacancy up and restrain rent growth in select areas.

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